What are the real metrics of your business and what are the vanity metrics? Rob tells you why you need to track your data and take into consideration the real metrics, in order to make better decisions for your business.

Show Notes

[0:50] We all have a confirmation bias

Vanity Metrics

[1:20] The number of likes you have

[2:35] The number of staff you have

[3:10] The content you make


[3:55] Where are you deluding yourself?

Bookings for events

Pages in your book


[5:40] Go through your business and look at the KPIs you are tracking

[6:40] Revenue per staff member

[8:15] Reading KPIs can be your creative fuel


Rob Moore

Rob Moore

The Disruptive Entrepreneur, business of the year winner 2016, has broken three world records. 5x best selling author including 'Life Leverage', property investor, pilot & proud parent
"If you don't risk anything, you risk everything"
Featured on Qantas Airlines
Over 1 million subscribers in 184 countries worldwide
UKs no.1 business & lifestyle podcast
Author of no.1 Amazon best-selling book
Life Leverage
Rob Moore's new book Money: Know More, Make More, Give More:
available for pre-order here
Listen to the latest podcast from Rob Moore on iTunes:
"The Disruptive Entrepreneur"

Rob Moore



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